atadults Sales Package

Tap into a broad adult audience with our select thematic TV channels. Our atadults sales package is built for results, connecting your brand with millions of potential customers while driving measurable business impact.

Commercial Target Group 18–69

19 TV Channels
INCLUDED atadults
2,9 MM Viewers
Monthly Reach in TG 18–69
107 %
Commercial Affinity Among Male Viewers Aged 35–64
Source: ATO–Nielsen, Live+ TS0–3, Q4 2024 – Q3 2025, Reach 000, TG 18–69
Source: ATO–Nielsen, Live+ TS0–3, Q2–Q3 2025, TRP 30s of Break, to TG 18–69

Oslovte miliony diváků tematických TV stanic

Looking for an effective way to promote your products or services to millions of adult viewers? Whether you’re selling cars, household appliances, or something else entirely, we’ll run your ad campaign across 18 thematic TV channels. A unique mix of film, series, documentary, sports, lifestyle and other channels gives you access to an attractive engaged audience, often with an above-average purchasing power.

Atmedia Viewers: Higher Income, Greater Speinding Power

diváci atmedia 68 %
diváci ostatních TV stanic 64 %
+4 %
More Likely to Use Vitamins and Minerals
diváci atmedia 75 %
diváci ostatních TV stanic 66 %
+9 %
More Likely to Purchase Beer for Home Cinsumption
diváci atmedia 49 %
diváci ostatních TV stanic 45 %
+4 %
More Likely to Use Pension Schemes

MML–TGI ČR, H1 2025, Atmedia TV Channels, other TV Channels

Atmedia in Practice: Reviews From Our Clients

The Power of Atmedia’s Thematic TV Channels

Why settle for broad when you can go focused? Thematic TV channels deliver sharper targeting and better results. Use it to your advantage!

  • Broad Audience Reach

    Reaching 4.3 million Czech viewers every month, Atmedia’s thematic channels account for 46% of the Czech TV audience. In the 18–69 target group, it even reaches 49% of TV viewers, which equals 3.1 million Czech viewers. From movie and series to documentaries and sport, they offer broad exposure across a variety of content genres.

    Source: ATO – Nielsen, Live+ TS0–7, 1. 9. 2024 – 31. 8. 2025, Reach, TG 4+, 18–69

  • Diverse Audience Portfolio

    Thematic channels are an effective means of reaching diverse audiences. While documentary and sports channels typically attract male viewers, lifestyle and family channels tend to appeal more to female audiences. This flexibility enables advertisers to opt for either broad exposure or precise targeting – such as affluent young men or urban families with children.

  • Affluent Viewers

    Viewers of thematic channels do form a valuable audience segment, marked by strong purchasing power and a preference for quality. Their decision to pay for premium TV content is just one example of a broader tendency to invest in top-tier products and services.