La Vuelta
Elite cyclists, thrilling stages, and a passionate fanbase – both on the ground and in front of their screens. Tap into the excitement of one of the world’s most prestigious cycling races and connect with a highly desirable audience.
in TG 18–69
(Affinity 126 %)
Ad Formats
La Vuelta on Eurosport 1 offers a variety of ad formats. Pick the one that fits your goals!
Sponsorship Spot
Boost your brand visibility with a 6-second sponsor message placed just before or after live La Vuelta broadcasts. It’s a premium opportunity to stand out during one of the year’s most high-profile sporting moments!
Commercial Spot
Promote your brand with a traditional TV spot aired around the La Vuelta broadcasts – before, during or after the race. It's a powerful way to introduce yourself to a broad and highly attractive target audience.