JOJ Family

Family TV Channel

Family entertainment, gripping drama, and beloved Czech and Slovak titles – that’s JOJ Family. Reach viewers, especially women, who are looking for emotionally engaging programmes and compelling stories.

Advertise on JOJ Family

1,000,000 Viewers

Monthly Reach
in TG 18–69

Woman Aged 35–54

Typical Viewer
(Affinity 103%)

ATO, L+TS0–3 BS, 1. 1. – 30. 6. 2026, Reach 000, Affinity, Profile, TG 18–69

JOJ Family is a TV channel that brings families together. It offers a wide range of series, family movies and popular Czech and Slovak programmes that appeal to viewers of all ages. Popular titles include home improvement and housing shows such as Na chalupě and Nové bydlení. From its own production, the channel also offers the popular courtroom show Soudní síň. JOJ Family also broadcasts Czech and Czechoslovak movies, with popular titles including Evo, vdej se, Auntie's Fantasies and the crime movie Death of Hitch-Hikers. Reach viewers, especially women, who enjoy quality family entertainment, suspense and emotion in stories from everyday life.

Attributes:

TV Audience Measurement:

Measured TV Channel

Broadcast Coverage:

Free-to-Air Channel

Commercial Feed:

Top Shows:

1. Na chalupě

2. Death of Hitch-Hikers

3. Evo, vdej se

Media Group:

JOJ Family Viewer Profile

JOJ Family’s family series and movie classics attract a predominantly female audience (63%), though a significant 37% of viewers are also men, with its typical viewer being a woman aged between 35 and 54 years old.

Advertise alongside a trusted environment of family movies and programmes, and reach an audience, especially women, who enjoy diverse programming for the whole family. JOJ Family viewers represent an ideal target audience for advertisers offering a wide range of products and services aimed primarily at working-age women.

JOJ Family is available within the atmax, atadults, and atchoice packages.

37 % Men

63 % Women

ATO, L+TS0–3 BS, 1. 1. – 30. 6. 2026, Profile, TG 18–69

Atmedia Viewers: Higher Income, Greater Spending Power

atmedia viewers 56 %
other TV Channels Viewers 49 %

+7 %

More Likely To Buy Family-size Ice Cream Packs

atmedia viewers 69 %
other TV Channels Viewers 60 %

+9 %

More Likely To Use Fabric Softeners

atmedia viewers 25 %
other TV Channels Viewers 18 %

+7 %

More Likely To Use Consumer Loans Or Instalment Financing

MML – TGI (Czechia), H1 2026, atmedia Viewers, Other TV Channels Viewers

TV Advertising Myths Why Advertise With Atmedia

Maximise your reach with our atmax package and showcase your offer to a broad audience across all television genres. Your message will reach up to 3 million potential customers – right in their living rooms.

19 TV Channels

Suitable For: Reaching the maximum number of viewers

Package Details

Tap into a broad adult audience with our selected thematic TV channels. Our atadults sales package is built for results, connecting your brand with millions of potential customers while driving measurable business impact.

18 TV Channels

Suitable For: Engaging adult viewers

Package Details

Design a bespoke package of thematic TV channels aligned with your specific audience. Our team will support you in selecting the most effective channels for your needs.

8+ TV Channels

Suitable For: Targeting specific audience

Package Details

In addition to advertising packages, you can reach your potential customers in other ways. We offer sponsorship or advertising on selected TV channels. For more information, please contact us.

JOJ Family

JOJ Family Viewer Profile

Atmedia Viewers: Higher Income, Greater Spending Power

Offered Within the Following Sales Packages

atmax Sales Package

atadults Sales Package

atchoice Sales Package