JOJ Family

Family TV Channel

Family entertainment, gripping drama, and beloved Czech and Slovak titles – that’s JOJ Family. Reach viewers, especially women, who are looking for emotionally engaging programmes and compelling stories.

JOJ Family
1,000,000 Viewers
Monthly Reach
in TG 18–69
Woman Aged 35–54
Typical Viewer
(Affinity 103%)
ATO, L+TS0–3 BS, 1. 1. – 30. 6. 2026, Reach 000, Affinity, Profile, TG 18–69

JOJ Family is a TV channel that brings families together. It offers a wide range of series, family movies and popular Czech and Slovak programmes that appeal to viewers of all ages. Popular titles include home improvement and housing shows such as Na chalupě and Nové bydlení. From its own production, the channel also offers the popular courtroom show Soudní síň. JOJ Family also broadcasts Czech and Czechoslovak movies, with popular titles including Evo, vdej se, Auntie's Fantasies and the crime movie Death of Hitch-Hikers. Reach viewers, especially women, who enjoy quality family entertainment, suspense and emotion in stories from everyday life.

Attributes:

TV Audience Measurement:
Measured TV Channel
Broadcast Coverage:
Free-to-Air Channel
Commercial Feed:
CZ

Top Shows:

1. Na chalupě
2. Death of Hitch-Hikers
3. Evo, vdej se

Media Group:

JOJ Family Viewer Profile

JOJ Family’s family series and movie classics attract a predominantly female audience (63%), though a significant 37% of viewers are also men, with its typical viewer being a woman aged between 35 and 54 years old.

Leverage the power of advertising within a trusted environment of family movies and programmes, and reach an audience, especially women, who enjoy diverse programming for the whole family. JOJ Family viewers represent an ideal target audience for advertisers offering a wide range of products and services aimed primarily at working-age women.

JOJ Family is available within the atmax, atadults, and atchoice packages.

ATO, L+TS0–3 BS, 1. 1. – 30. 6. 2026, Profile, TG 18–69

Atmedia Viewers: Higher Income, Greater Spending Power

atmedia viewers 56 %
other TV Channels Viewers 48 %
+8 %
More Likely to Opt for Family-Sized Ice Cream Packs
atmedia viewers 73 %
other TV Channels Viewers 62 %
+11 %
More Inclined to Use Fabric Softener
atmedia viewers 23 %
other TV Channels Viewers 19 %
+4 %
More Frequently Rely on Consumer Loans or Consumer Credit Options

MML–TGI ČR, H1 2025, Atmedia TV Channels, other TV Channels