Atmedia Index: One-Third of Czech TV Viewers Still Rely on Terrestrial Broadcasting
From films and TV shows to sports, documentaries, children's content and lifestyle – thematic TV channels have the unique advantage of reaching millions of viewers across all age groups and interests. Our audience stands out for its high purchasing power, coming from upper socio-economic segments.
Compared to full-format TV, thematic channels with clearly profiled audiences do offer real benefits. Make them work to your advantage!
We would like to thank Atmedia for its long-standing cooperation and professional, partnership-driven approach. We greatly appreciate the open communication, reliability, and expert support that their team has consistently provided over the years. We also highly value the newsletter, which regularly delivers interesting news, market trends, and insights from the television media industry. It helps us stay informed about the latest developments and maintain a clear overview of the current market landscape.
I would like to express my great satisfaction with our cooperation with Atmedia. I particularly appreciate the professional approach, reliability, and pleasant communication, which have consistently been maintained at an excellent level over the years. Special thanks go to Monika and Patrik from the TV department. Our long-term cooperation has always been highly professional, efficient, and personally very enjoyable. Both are outstanding professionals who are approachable, supportive, and always willing to provide advice and find the best possible solution. Thanks to them, our collaboration is truly of a very high standard, and you always know you can rely on fair dealing, professionalism, and continuous support.
Our collaboration with atmedia began several years ago, and from the outset, they have delivered first-class service and insightful market expertise. Their ongoing support has been instrumental in the success of our advertising business – and we look forward to building on this partnership in the years to come.
My cooperation with atmedia dates back to 2010, when I began working on behalf of international clients offering TV services in the Czech Republic. I’ve always appreciated the team’s professional conduct in their day-to-day work, as well as their talent for tackling complex challenges with innovative thinking. Their adaptability – an essential trait in the TV sector – has played a key role in helping us secure excellent results for our clients.