National Geographic
National Geographic opens the door to the wonders of nature, history and space. Reach out to viewers – especially men – who are driven by curiosity and a thirst for adventure.
IN TG 18–69
(Affinity 107%)
National Geographic is among the leading documentary TV channels, combining breathtaking visuals with scientific insight. Through close collaboration with renowned scientists, explorers, and documentary filmmakers, it delivers compelling stories and a unique, information-rich viewing experience. Popular programs offering unique perspectives on the world include the documentary series Air Disasters, How to Catch a Smuggler: The Cocaine Fight, and Tucci in Italy. Other popular titles include the documentaries Titanic: 25 Years Later with James Cameron and Cleopatra’s Last Secret. Reach viewers—especially men—who value top-tier production, exceptional visuals, and captivating stories from around the world.
National Geograhic Viewer Profile
With 52% male and 48% female viewers, National Geographic reaches a broad and engaged documentary-loving audience, with its typical being man aged between 35 and 64 years old.
Tap into the world of awe-inspiring documentaries about nature, cosmos and human history, and connect with viewers – particularly men – who are driven by curiosity and a passion for discovery. National Geographic delivers a valuable audience for brands targeting active, knowledge-seeking consumers – a perfect match for a broad range of products and services.
National Geographic channel is available within the atmax, atadults, and atchoice packages.
ATO–Nielsen, Live + TS0–3, 1.1. – 31. 12 2025, Profile, TG 18–69
Atmedia Viewers: Higher Income, Greater Spending Power
Viewers of Other TV Channels 51 %
Viewers of Other TV Channels 54 %
Viewers of Other TV Channels 66 %
MML–TGI, H1 2025, Atmedia TV Channels, Other TV Channels