National Geographic
The wonders of nature, history, and space – that’s National Geographic. Reach viewers, especially men, who are driven by curiosity and a thirst for adventure.
IN TG 18–69
(Affinity 108%)
National Geographic is among the leading documentary TV channels, combining breathtaking visuals with scientific insight. Through close collaboration with renowned scientists, explorers, and documentary filmmakers, it delivers compelling stories and a unique, information-rich viewing experience. Popular programs offering unique perspectives on the world include the documentary series Air Crash Investigation, To Catch a Smuggler, and Lost Treasures of Egypt. Other popular titles include the documentaries Chernobyl: The Untold Story and Secrets of the Bees. Reach viewers, especially men, who value top-tier production, exceptional visuals, and captivating stories from around the world.
National Geograhic Viewer Profile
National Geographic’s documentaries attract a predominantly male audience (53%), though a significant 47% of viewers are also women, with its typical viewer being a man aged between 35 and 64 years old.
Leverage the power of advertising within the world of fascinating documentaries about nature, space and history, and reach an audience, especially men, who are passionate about discovering the world through top-quality factual programming. National Geographic viewers represent an ideal target audience for advertisers offering a wide range of products and services aimed primarily at working-age men.
National Geographic is available within the atmax, atadults, and atchoice packages.
ATO, L+TS0–3 BS, 1. 1. – 30. 6. 2026, Profile, TG 18–69
Atmedia Viewers: Higher Income, Greater Spending Power
other TV Channels Viewers 51 %
other TV Channels Viewers 54 %
other TV Channels Viewers 66 %
MML–TGI, H1 2025, Atmedia TV Channels, Other TV Channels