Atmedia rozšiřuje portfolio o nové stanice, ceny TV reklamy zvýší o 10 %
YOUR PARTNER IN THE WORLD OF ADVERTISING ON THEMATIC TV CHANNELS
Harness the Power of TV Advertising
Boost your sales by reaching out to millions of viewers on our thematic TV channels. Gain an access to expert insights and in-depth analysis of the Czech television market. Entrust your TV ad sales to a partner who knows the market inside out.
Our Portfolio of Thematic TV Channels
From films and TV shows to sports, documentaries, children's content and lifestyle – thematic TV channels have the unique advantage of reaching millions of viewers across all age groups and interests. Our audience stands out for its high purchasing power, coming from upper socio-economic segments
The Power of Atmedia’s Thematic TV Channels
TV continues to stand out as the most effective channel for reaching mass audiences. With its unrivalled reach, strong viewer engagement, and proven ability to hold attention, television advertising plays a key role in both building brand equity and driving immediate sales results.
Reach
5,5 MM
of Viewers Aged 15+ per Day
With TV advertising, you can reach millions of potential customers. Thanks to our thematic channels you can precisely target specific audience groups.
Source: ATO – Nielsen, Live+TS0–7, 1. 9. 2024 – 31. 8. 2025, Reach 000 / Day, TG 15+
TV Viewing Time
3 h 32 Min
Daily TV Viewing Time Among Viewers Aged 15+
Viewers spend several hours a day in front of their TV screens, making TV the leading medium for video content consumption. Take advantage of this and offer your products and services to audiences who dedicate a significant part of their leisure time to television.
Source: ATO – Nielsen, Live+TS0–7, 1. 9. 2024 – 31. 8. 2025, ATS / Day, TG 15+
Recognition
63%
Unaided Recall of TV Ads Among Viewers
Big screen. Sound on. Undivided attention. Viewers pay more attention to TV advertising, which makes it easier to remember. In terms of memorability, television clearly outperforms Facebook (41%) and YouTube (29%). This strong impact helps brands stay in viewers’ minds longer and strengthen brand awareness.
Source: AKTV, Track the Success CZ Edition, 2022
TV Sales Packages
Looking for more ways to address your target audience? We offer four packages that organize thematic TV channels according to their audience profiles. Whether you want to reach a large number of potential customers or focus on a specific target group, we have a solution for every marketing challenge.
Vedle reklamních balíčků můžete svoje potenciální zákazníky oslovit i jinými způsoby. Nabízíme sponzoring nebo inzerci na vybrané TV stanici. Pro více informací nás kontaktujte.
Sports Events – Your Ad, Your Way
Your brand. The world’s biggest sports. One unbeatable ad opportunity. Reach out to affluent and active men through top-tier events on Eurosport 1 – from the Olympic Games and Grand Slam tennis tournaments to world-class cycling races and winter sports. These events deliver the perfect platform for powerful, high-impact advertising.
Step Inside the Czech TV Market
Atmedia in Practice: Reviews From Our Clients
Adrian Gumulak
Our collaboration with Atmedia began several years ago, and from the outset, they have delivered first-class service and insightful market expertise. Their ongoing support has been instrumental in the success of our advertising business – and we look forward to building on this partnership in the years to come.
Lada Dobrkovská
My cooperation with Atmedia dates back to 2010, when I began working on behalf of international clients offering TV services in the Czech Republic. I’ve always appreciated the team’s professional conduct in their day-to-day work, as well as their talent for tackling complex challenges with innovative thinking. Their adaptability – an essential trait in the TV sector – has played a key role in helping us secure excellent results for our clients.
Ladislav Dianiška & Michaela Šebková
Our collaboration with Atmedia spans many years, during which they have consistently demonstrated a high standard of professionalism. What we particularly appreciate is their tailored approach – every campaign is treated individually to meet specific client needs. This long-term partnership is one we truly value, and it’s reassuring to know our clients are just as pleased with the outcomes.
Hana Šámalová
Atmedia has always been a dependable partner, providing bespoke solutions and showing great flexibility in meeting our particular needs. I’m delighted to have collaborated with them for the past 15 years.
